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Cookie Policy

Effective: May 6, 2026

What cookies are

Cookies are small text files placed on your device when you visit a website. Similar technologies — local storage, session storage, pixels, and fingerprinting scripts — are treated the same way under most privacy laws and we cover them here too.

How we use them

We use cookies and similar technologies on fish.dog (our marketing site) and cat.fish.dog (our product app) to:

  • Keep you signed in and your session secure (strictly necessary)
  • Remember your preferences such as theme and dismissed banners (functional)
  • Understand how visitors find and use our sites (analytics)
  • Identify which companies are interested in our product so our team can follow up (advertising / lead intelligence — fish.dog only)

Your choices

You can accept all cookies, reject all non-essential cookies, or pick categories from our cookie banner. You can change your choice at any time by clicking Cookie Settings in the footer of any page. Strictly necessary cookies cannot be turned off — without them the sites do not function.

Most browsers also let you block or delete cookies. Doing so may break sign-in, preferences, and other functionality.

If your browser sends a Global Privacy Control (GPC) signal, we treat it as a valid request to opt out of the sale or sharing of personal information for advertising purposes.

We use Google Consent Mode v2 in the EEA and UK. This means Google's tags receive your consent state and behave accordingly: with consent denied, they send only privacy-preserving cookieless pings; with consent granted, they operate normally.

Cookies on fish.dog (marketing site)

Strictly necessary

CookiePurposeSet byExpires
cookieyes-consentStores your cookie consent choice.CookieYes (first-party)1 year
__cf_bmDistinguishes humans from bots; protects against abuse.Cloudflare30 minutes

Functional

CookiePurposeSet byExpires
fishdog_newsletter_dismissedSuppresses the newsletter signup popup once you have closed it.FishDog (first-party)7 days
seeds_demo_modal_seenSuppresses the "book a demo" prompt on research study pages once shown.FishDog (first-party)7 days
seeds_demo_modal_bookedSuppresses the demo prompt permanently once you have clicked through to book.FishDog (first-party)Persistent

Analytics (require consent)

CookiePurposeSet byExpires
_gaGoogle Analytics: distinguishes unique visitors.Google2 years
_ga_G-68ZF4X5BWMGoogle Analytics: session state for the FishDog property.Google2 years
_gidGoogle Analytics: distinguishes unique visitors over 24 hours.Google24 hours
ph_* and PostHog local storagePostHog: anonymous product analytics, distinguishes unique visitors and sessions.PostHogUp to 1 year

Advertising / lead intelligence (require consent)

CookiePurposeSet byExpires
__reb2b_*Reb2b: identifies the company associated with a visitor's network so our sales team can follow up.Reb2bUp to 1 year

Cookies on cat.fish.dog (product app)

Strictly necessary

CookiePurposeSet byExpires
sessionKeeps you signed in. HttpOnly, Secure, SameSite=Lax.FishDog (first-party)30 days
CSRF token (in session)Protects against cross-site request forgery on form submissions.FishDog (first-party)Session
__cf_bmDistinguishes humans from bots; protects against abuse.Cloudflare30 minutes

Functional

CookiePurposeSet byExpires
__cnvs_body_color_schemeRemembers your light or dark theme choice.FishDog (first-party)1 year

Analytics and support (require consent)

CookiePurposeSet byExpires
_ga, _ga_G-90C3TRTY08, _gidGoogle Analytics, as on the marketing site.GoogleUp to 2 years
ph_*PostHog product analytics. Where you are signed in, PostHog receives your user ID, name, and email.PostHogUp to 1 year
intercom-id-*, intercom-session-*, intercom-device-id-*Intercom: customer-support chat. Where you are signed in, Intercom receives your user ID, name, and email.IntercomUp to 1 year

Third parties we link to

Some pages embed third-party widgets that may set their own cookies when you interact with them — for example, the Cal.com booking widget when you open it, or the Beehiiv newsletter form when you subscribe. Their cookie practices are governed by their own policies, linked from our Privacy Policy.

Updates

We may update this Cookie Policy as our use of cookies changes. The "Effective" date above will always reflect the current version.

Contact

Questions about cookies? Email [email protected].

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